Many wonder about the factors that allow companies to become leaders and remain so. The means and luck are often listed, but there is a competence recognized by all: the courage to challenge one’s own certainties and be the first to adopt the novelty.
Today sustainability has become an essential criterion for companies. For this reason, the choice of packaging plays an important role in optimally preserving the product and, at the same time, preserving the environment.
Renewable sources are the key to a greener future, and for this reason, the new range of fresh-cut fruit is packaged in EvoCup. The choice of the Italian Fresh Del Monte team was dictated by the need to reduce the use of plastic by replacing it with a more sustainable and environmentally friendly product.
EvoCup guarantees the protection and preservation of products similar to existing plastic containers but comprises 83% FSC certified paper.
The packaging meets the expectations of the Italian Fresh Del Monte team, which has managed to offer not only a product that is good for health but also to use packaging material recyclable with paper, which does not harm the environment.
A window format was chosen to enhance the freshness of the content best.
